What Does TikTok Made Me Buy It Mean? Shopping on TikTok 2023

We discuss common questions about the phrase "TikTok made me buy it" and the general shopping experience on TikTok in 2023.

What Does TikTok Made Me Buy It Mean? Shopping on TikTok 2023

8 min read | | Posted by Lean Jun Hui

TikTok has become a social media platform that has exploded in popularity, with millions of people using it to watch and create short-form videos. However, it is not just a place for entertainment, but also a platform that has revolutionized e-commerce. TikTok has become a marketplace for various products that have gone viral, making users feel compelled to buy them. This is where the phrase "TikTok made me buy it" comes into play, referring to the phenomenon of seeing a product or service featured in a TikTok video and feeling compelled to purchase it. In this article, we will explore what "TikTok made me buy it" means and answer top questions about shopping on TikTok in 2023.

What Does TikTok Made Me Buy It Mean?

The phrase "TikTok made me buy it" has become a popular term used to describe the trend of people buying products after seeing them on TikTok. TikTok is home to many creators who showcase various products, from makeup and clothing to gadgets and household items. These creators' followers often trust their recommendations and buy the products they showcase, leading to an increase in sales for the products and brands.

The TikTok Made Me Buy It hashtag is a popular trend on the social media platform TikTok, where users share the products they have purchased after being influenced by TikTok videos. The hashtag has been used millions of times and has become a phenomenon in the world of social media shopping.

According to TikTok, the hashtag #TikTokMadeMeBuyIt has received 33.3 billion video views worldwide up until now. Moreover, due to TikTok's high user engagement, it enables brands to maximize their marketing budget by achieving a return on ad spend that is 1.6 times higher than other platforms, as stated in the Nielsen Marketing Mix Modeling South East Asia 2021 Report.

However, the question remains: why do people feel compelled to buy products they see on TikTok? The answer lies in the psychological effect of social media on consumer behavior. Social media platforms like TikTok create a sense of urgency and desire to own things that others have. As users scroll through their feeds and see others enjoying and using the products, they feel left out and often end up buying the products to experience the same feeling of ownership and belonging.

Can You Buy Products on TikTok?

Yes, you can buy products on TikTok. TikTok has become a marketplace for various products, and many brands and retailers have partnered with the platform to sell their products. From clothing and beauty products to gadgets and household items, TikTok has become a hub for viral products that are shared and recommended by creators and influencers.

How Do I Buy TikTok Items?

Buying TikTok items is relatively easy. If you see a product you like on TikTok, it may have a "Shop Now" button underneath the video. Clicking on the button will redirect you to the product page, where you can view product details, add the product to your cart, and complete the purchase. Some TikTok creators also provide links to the product page in their video descriptions or bios, making it even easier to find the product and purchase it.

If you are buying TikTok items from the official store, you can tap on the "Shopping"icon and browse the store's product listings which you may be interested in.

You can also search for a product on the TikTok search bar, and then tap on the "Shop" tab to quickly view all products related to your search.

You can also simply navigate to the TikTok Shop, which can be accessed from the app's home screen. Once in the TikTok Shop, users can browse a variety of products, ranging from fashion and beauty to home decor and electronics. Products can be filtered by category, price, and other criteria, making it easy to find exactly what you're looking for.

Source: The Simple Dad

Is It Safe to Order from TikTok?

TikTok has taken steps to ensure that its platform is safe for users to shop on, so the stores on TikTok are real. The platform has partnered with trusted retailers and brands to provide a safe and secure shopping experience. Additionally, TikTok requires all sellers to comply with its policies and guidelines, ensuring that products are legitimate and meet safety standards.

However, like any other e-commerce platform, it is essential to exercise caution and do your research before making a purchase. Make sure to read product reviews and check the seller's reputation before completing your purchase.

Furthermore, not all sellers are verified or trusted on the TikTok platform. It is crucial to do your research before making a purchase and ensure that the seller and the product are legitimate.

How Do I Return an Item to TikTok Shop?

The process for returning an item to the TikTok shop may vary depending on the seller's policies. It is essential to read the seller's return policy before making a purchase to understand their terms and conditions. Generally, most sellers will accept returns within a certain timeframe and require the item to be unused and in its original packaging.

To initiate a return, contact the seller through the TikTok app or the seller's website to request a return. The seller may provide a shipping label or instructions on how to return the item. Make sure to follow the seller's return instructions carefully and keep any documentation or tracking information in case of any issues.

Can You Refund TikTok Purchases?

Whether you can get a refund for a TikTok purchase depends on the seller's refund policy. Some sellers may offer a full refund, while others may only offer a partial refund or store credit. It is important to check the seller's refund policy before making a purchase to understand their terms and conditions.

If the seller has a refund policy, you can initiate a refund request by contacting the seller through the TikTok app or their website. Make sure to provide any necessary documentation or information, such as your order number and the reason for the return. The seller may provide instructions on how to return the item and receive a refund.

How Do I Dispute a TikTok Charge?

If you notice an unauthorized charge on your TikTok account or suspect fraudulent activity, you should dispute the charge immediately. To dispute a TikTok charge, follow these steps:

  1. Contact TikTok Support: If you notice a charge that you believe is unauthorized or fraudulent, contact TikTok support immediately. You can reach out to TikTok support through the app or their website and provide details about the charge.
  2. Provide Evidence: TikTok support may ask for evidence to support your dispute. This may include documentation of the charge, such as a receipt or transaction history, and any information about the unauthorized activity.
  3. Follow Up: After submitting your dispute, make sure to follow up with TikTok support to ensure that your case is being reviewed. You may need to provide additional information or documentation to support your dispute.

Can You Get a Refund from TikTok Promotion?

Whether you can get a refund from a TikTok promotion depends on the promotion's terms and conditions. If the promotion offers a refund, you may be able to initiate a refund request through the seller or the TikTok app.

Before participating in a TikTok promotion, make sure to read the promotion's terms and conditions carefully. Some promotions may have strict eligibility requirements or may only offer partial refunds or store credit.

Why Are Things on TikTok Shop Cheap?

One reason why things on TikTok shop may seem cheap is that many products are sold directly by the manufacturer, cutting out the middleman and reducing costs.

Another factor that may contribute to the lower prices on the TikTok Shop is the platform's focus on short-form video content. TikTok is a social media app that primarily features short videos, which can make it easier for sellers to create engaging content that promotes their products without spending a lot of money on marketing.

However, it's essential to note that the low prices on the TikTok Shop may not always be an indicator of quality. It's essential to do your research before making a purchase and ensure that the product is legitimate and safe.

How Do I Cancel My TikTok Purchase?

If you need to cancel a purchase on the TikTok Shop, the process is relatively straightforward. First, navigate to your orders page in the app, and locate the order you wish to cancel. Click on the order, and then select the option to cancel the order. You will then be prompted to confirm the cancellation.

It's important to note that once an order has been shipped, it cannot be canceled. In this case, you will need to return the item for a refund. Additionally, if you used a promo code or gift card to purchase the item, you may not be able to receive a full refund, as some promotions are only valid for a limited time or have specific terms and conditions.

TikTok Made Me Buy It 2023

As of 2023, shopping on TikTok has become even more prevalent, with more brands and creators leveraging the platform's massive reach to sell their products. With its emphasis on short-form video content, TikTok has become an ideal platform for brands to showcase their products and create engaging content that resonates with consumers.

One of the most significant advantages of shopping on TikTok is the platform's personalized approach to product recommendations. TikTok's algorithm uses machine learning to analyze a user's behavior on the app, including the videos they watch and interact with, to create a personalized feed of products that they may be interested in.

Another feature that sets shopping on TikTok apart from other e-commerce platforms is the ability to make purchases directly within the app. When a user finds a product they want to buy, they can simply tap on the "buy now" button and complete the purchase using a saved payment method or by entering their payment information.

Despite the convenience and personalized approach to shopping on TikTok, it's important to be cautious when making purchases. As with any e-commerce platform, it's essential to research the seller and product before making a purchase to ensure that it is legitimate and safe. Users should also be aware of refund and cancellation policies, as well as the security of their payment information.

Getting a Second Phone Number for Your Shopping Needs

There are several reasons why getting a second phone number from an app like Phoner may be a good idea, especially for online shopping as a buyer:

  1. Privacy: By using a second phone number, you can protect your personal phone number and keep it private. This can help prevent unwanted telemarketing calls, spam texts, and other unsolicited messages that often accompany online shopping.
  2. Security: Having a separate phone number for online shopping can help protect you from fraud and identity theft. If you use the same phone number for both personal and shopping purposes, scammers could potentially gain access to your personal information and use it for malicious purposes.
  3. Organization: Using a second phone number can help you keep your personal and shopping contacts separate, making it easier to keep track of your online purchases, shipping information, and other important details.
  4. Convenience: Having a separate phone number can also make it easier to manage your online shopping activities. For example, you can receive important updates and notifications about your orders without having to sift through personal messages.
  5. Savings: Some second phone number services offer affordable rates, which can save you money on your phone bill. This is especially true if you frequently shop online and receive a lot of notifications and updates.


Navigating the world of online shopping can be overwhelming, and shopping on a social media platform like TikTok may add an extra layer of uncertainty. We answered some common questions about the phrase "TikTok made me buy it" and the general shopping experience on TikTok. In addition, you can make your online shopping experience safer and more enjoyable by using a separate phone number like Phoner.